Tagged: international

G'day mate: A look at the Australian market

Healthy Care productWe learned a lot about the omega-3 market in Australia, where the category enjoys high levels of awareness and usage. GOED consumer research shows that more than 60% of men and women in Australia consume omega-3s, whether in supplement, seafood or fortified food form, and we heard anecdotally that it’s closer to 75-80% for supplement consumers.